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Master of Science - Marketing Management - Digital (16-month)

Lansdowne Campus — Bournemouth, South West, United Kingdom

Study Level: Postgraduate · Master's Degree
Duration: To be confirmed
Study Mode: To be confirmed
Next Intake: January 2027
Tuition Fee: GBP 18,250
Application Fee: None listed
Scholarships Available: None listed
Post-Study Work Information: Graduate Route: Verify before applying
Application Status: Open — confirm with Eagle Link (Not confirmed)

Program information is subject to institution confirmation. Fees, deadlines, intakes and entry requirements may change.

Overview

Program Description This course is delivered by the AACSB-accredited Business School, an accreditation attained by fewer than 5% of business schools worldwide. It recognises Bournemouth University's focus on excellence in all areas. It is also accredited by the Institute of Direct and Digital Marketing (IDM) which means students may be eligible to sit an extra exam to achieve the IDM Professional Certificate alongside their degree. This Master’s degree is a conversion course – ideal for graduates who would like to change subjects or career direction. In an increasingly digitalized business environment, there is a growing demand for graduates in managerial roles with the skills to design and manage digital marketing strategies. This course will introduce students to a range of digital marketing concepts and an understanding of the planning, implementation and evaluation of various digital marketing tools. While specializing in digital marketing, the course is complemented by broader marketing management concepts such as strategy setting, product development, communications and branding. Students will also develop their leadership and management skills to become a competent and successful manager. Students will also have the option to complete a 30-week work placement in a marketing related role to further enhance their employability.

Faculty / school: —
Field of study: —
Credential: Master's Degree
Relationship: Available Through Eagle Link

Entry Requirements

Entry requirements will be confirmed by the institution or authorized partner before application.

English-language requirements

English-language requirements will be confirmed by the institution or authorized partner before application.

Fees & Costs

Tuition fee: GBP 18,250
Application fee: None listed
Deposit required: Not listed
Estimated other compulsory fees: Not listed — confirm with Eagle Link.

Institution fees are paid according to the institution's instructions. Any Eagle Link service fee is shown on an Eagle Link invoice before payment. See our Payments Policy.

Scholarships

No scholarship is currently listed for this program. Explore scholarships and funding.

Scholarships are competitive and may change, close or be withdrawn. Eagle Link does not guarantee that any student will receive a scholarship.

Intakes & Deadlines

Upcoming intakes: January 2027, January 2028, January 2029
Application deadline: Confirm with Eagle Link
Application status: Confirm with Eagle Link
Intake availability: Not confirmed

Campus & Location

Lansdowne Campus

Bournemouth, South West, United Kingdom

12 St Paul's Ln, Boscombe

Post-Study Work / Immigration Information

Please confirm current eligibility with Eagle Link before applying.

Graduate Route: Verify before applying

The Graduate Route applies after successful completion of an eligible course with a licensed student sponsor that has a track record of compliance. It is not guaranteed by attending a particular institution.

Official source

Eagle Link does not guarantee visa approval and does not make immigration decisions.

About the Institution

Bournemouth University is an innovative and vibrant public university located in Bournemouth, Dorset, a coastal town famous for its seven-mile stretch of sandy beaches. The town of Bournemouth has a population roughly 500,000 and is a thriving hub for several industries including the creative, financial, and tourism sectors. Bournemouth University boasts a strong student community with over 19,000 students and more than 2,600 international students. Bournemouth University offers students many innovative and industry-focused programs, with particular strengths in media and communication and tec...

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Program information last verified 8 October 2026.

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