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Bachelor of Arts - Public Relations

Sacramento campus — Sacramento, California, United States

Study Level: Undergraduate · 4-Year Bachelor's Degree
Duration: To be confirmed
Study Mode: To be confirmed
Next Intake: August 2027
Tuition Fee: USD 16,164
Application Fee: USD 70
Scholarships Available: None listed
Post-Study Work Information: Optional Practical Training (OPT): Verify before applying
Application Status: Open — confirm with Eagle Link (Not confirmed)

Program information is subject to institution confirmation. Fees, deadlines, intakes and entry requirements may change.

Overview

The Public Relations degree, developed from the Commission on Public Relations Education recommendations, is designed to prepare students to assume professional entry level roles in the practice of public relations; to help them understand the integration of public relations and marketing; prepare them to compose, develop, and analyze print and broadcast messages; to help them to develop demonstrable competencies in writing, analyzing, problem-solving, and critical thinking; to provide opportunities for testing public relations theory and practice, not only in the classroom, but in the field as well; and to develop relationships with local public relations professionals as well as with community organizations. The PR degree at Sacramento State emphasizes research, writing and editing focused on the theories and methods for managing the media image of a business, organization, or individual. The program builds understanding of the communication process with stakeholders, constituencies, audiences, and the general public to prepare individuals to function as public relations assistants, technicians, and managers. Upon completion of the program, graduates are prepared to enter a variety of public relations careers in media relations; promotion and advertising; marketing; message/image design; image management and crisis communication; special event management; community relations; public affairs/government relations; and internal communications. Students gain extra-curricular experiences via a robust internship program involving dozens of public and private companies and organizations across California and the nation, as well as via involvement in a large, active and award-winning Public Relations Student Society of American (PRSSA) chapter.

Faculty / school: —
Field of study: —
Credential: 4-Year Bachelor's Degree
Relationship: Available Through Eagle Link

Entry Requirements

Entry requirements will be confirmed by the institution or authorized partner before application.

English-language requirements

English-language requirements will be confirmed by the institution or authorized partner before application.

Fees & Costs

Tuition fee: USD 16,164
Application fee: USD 70
Deposit required: Not listed
Estimated other compulsory fees: Not listed — confirm with Eagle Link.

Institution fees are paid according to the institution's instructions. Any Eagle Link service fee is shown on an Eagle Link invoice before payment. See our Payments Policy.

Scholarships

No scholarship is currently listed for this program. Explore scholarships and funding.

Scholarships are competitive and may change, close or be withdrawn. Eagle Link does not guarantee that any student will receive a scholarship.

Intakes & Deadlines

Upcoming intakes: August 2027, August 2028, August 2029
Application deadline: 14 May 2027
Application status: Confirm with Eagle Link
Intake availability: Not confirmed

Campus & Location

Sacramento campus

Sacramento, California, United States

6000 J Street

Post-Study Work / Immigration Information

Please confirm current eligibility with Eagle Link before applying.

Optional Practical Training (OPT): Verify before applying

OPT and STEM OPT eligibility depend on maintaining F-1 status and on the program. A program counts as STEM only when its CIP code is on the official STEM list — not because its name sounds technical.

Official source

Eagle Link does not guarantee visa approval and does not make immigration decisions.

About the Institution

Founded in 1947, Sacramento State provides a world-class education in the heart of California’s Capital Region. The California State University - Sacramento is home to top academic programs, comprising a learning community where students, faculty, and staff come together to Redefine the Possible. Named one of the most diverse cities in the United States by TIME magazine, the city of Sacramento is home to exceptional restaurants, the NBA’s Sacramento Kings, farmers’ markets, and more than 2.4 million people. Centrally located 145 km from the Pacific Ocean and the Sierra Mountains, Sacramento bo...

View California State University, Sacramento

Program information last verified 8 October 2026.

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