Available Through Eagle Link

International Direct - Bachelor of Business Administration - Marketing

Spokane campus — Spokane, Washington, United States

Study Level: Undergraduate · 4-Year Bachelor's Degree
Duration: To be confirmed
Study Mode: To be confirmed
Next Intake: January 2027
Tuition Fee: USD 56,010
Application Fee: None listed
Scholarships Available: None listed
Post-Study Work Information: Optional Practical Training (OPT): Verify before applying
Application Status: Open — confirm with Eagle Link (Not confirmed)

Program information is subject to institution confirmation. Fees, deadlines, intakes and entry requirements may change.

Overview

Marketing emphasizes satisfying needs and wants through the facilitation of the exchange process between and among organizations and customers. Marketing concepts and techniques apply to all types of organizations, whether they are for-profit or non-profit and whether providing goods, services, experiences or ideas to their customers. An organization’s long-term success is determined by understanding customer preferences and perceptions as well as how they change. Marketing is also a critical link between organizations and their environment. The topics studied include gathering and interpreting market information, understanding customer decision processes and the influencers of these processes, target market decisions involving segmenting markets and positioning market offerings, marketing promotion and advertising, product design and modification, pricing, distribution of products, and effective managerial decision-making and planning. Marketing is an essential, universal activity common to all individuals and organizations around the world, whether pursuing personal employment, seeking clients for an accounting firm, or in marketing supertankers or soap. Marketing knowledge and skills may lead to challenging and satisfying careers in nearly any field including such activities as sales and sales management, advertising and promotion management, retail management and buying, product development and management, public relations, industrial marketing, marketing research, and international marketing.

Faculty / school: —
Field of study: —
Credential: 4-Year Bachelor's Degree
Relationship: Available Through Eagle Link

Entry Requirements

Entry requirements will be confirmed by the institution or authorized partner before application.

English-language requirements

English-language requirements will be confirmed by the institution or authorized partner before application.

Fees & Costs

Tuition fee: USD 56,010
Application fee: None listed
Deposit required: Not listed
Estimated other compulsory fees: Not listed — confirm with Eagle Link.

Institution fees are paid according to the institution's instructions. Any Eagle Link service fee is shown on an Eagle Link invoice before payment. See our Payments Policy.

Scholarships

No scholarship is currently listed for this program. Explore scholarships and funding.

Scholarships are competitive and may change, close or be withdrawn. Eagle Link does not guarantee that any student will receive a scholarship.

Intakes & Deadlines

Upcoming intakes: January 2027, January 2028, January 2029
Application deadline: 2 December 2026
Application status: Confirm with Eagle Link
Intake availability: Not confirmed

Campus & Location

Spokane campus

Spokane, Washington, United States

502 East Boone Avenue

Post-Study Work / Immigration Information

Please confirm current eligibility with Eagle Link before applying.

Optional Practical Training (OPT): Verify before applying

OPT and STEM OPT eligibility depend on maintaining F-1 status and on the program. A program counts as STEM only when its CIP code is on the official STEM list — not because its name sounds technical.

Official source

Eagle Link does not guarantee visa approval and does not make immigration decisions.

About the Institution

Gonzaga University is an exemplary learning community that educates students for lives of leadership and service for the common good. In keeping with its Catholic, Jesuit, and humanistic heritage and identity, Gonzaga models and expects excellence in academic and professional pursuits and intentionally develops the whole person -- intellectually, spiritually, culturally, physically, and emotionally. Through engagement with knowledge, wisdom, and questions informed by classical and contemporary perspectives, Gonzaga cultivates in its students the capacities and dispositions for reflective and c...

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Program information last verified 8 October 2026.

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