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Master of Science - Marketing & Brand Management

Cologne (Köln) — Cologne, Nordrhein-Westfalen, Germany

Study Level: Postgraduate · Master's Degree
Duration: To be confirmed
Study Mode: To be confirmed
Next Intake: March 2027
Tuition Fee: EUR 11,400
Application Fee: None listed
Scholarships Available: None listed
Post-Study Work Information: Post-study work: Check current immigration rules
Application Status: Open — confirm with Eagle Link (Not confirmed)

Program information is subject to institution confirmation. Fees, deadlines, intakes and entry requirements may change.

Overview

Marketing and brand managers make entire brands unique, ensuring they have a sustainable, competitive advantage. They develop brand positioning strategies, design and deliver holistic communication strategies, and manage their implementation and realization. If you have a business-related Bachelor’s degree and want to become one of these sought-after experts, the Master’s program in Marketing & Brand Management (M.Sc.) will give you the expertise you need. This internationally oriented Master’s program combines strategic marketing, brand management, and consumer research know-how. It provides you with the expertise required to achieve a successful career in marketing and brand management roles at leading corporations. You will acquire in-depth knowledge of strategic marketing and brand management, learn how to apply them, and learn how to identify in-market challenges and opportunities. Find out more here about your career prospects after graduation. After graduating from the Master’s program in Marketing & Brand Management (M.Sc.), you will have the know-how for a successful career in marketing and brand management. You will be able to work for domestic and international companies in all economic sectors, non-profit organizations, and other institutions, or apply your knowledge to start your own business. The program prepares you for various roles, including: Marketing and brand management roles in corporations and organizations Leadership positions Roles in corporate communications and relations Strategy consulting roles Activities and management roles in business associations and other interest groups Change management and management consulting positions Master’s graduates also have the option of pursuing a doctorate.

Faculty / school: —
Field of study: —
Credential: Master's Degree
Relationship: Available Through Eagle Link

Entry Requirements

Entry requirements will be confirmed by the institution or authorized partner before application.

English-language requirements

English-language requirements will be confirmed by the institution or authorized partner before application.

Fees & Costs

Tuition fee: EUR 11,400
Application fee: None listed
Deposit required: Not listed
Estimated other compulsory fees: Not listed — confirm with Eagle Link.

Institution fees are paid according to the institution's instructions. Any Eagle Link service fee is shown on an Eagle Link invoice before payment. See our Payments Policy.

Scholarships

No scholarship is currently listed for this program. Explore scholarships and funding.

Scholarships are competitive and may change, close or be withdrawn. Eagle Link does not guarantee that any student will receive a scholarship.

Intakes & Deadlines

Upcoming intakes: March 2027, March 2028, March 2029
Application deadline: Confirm with Eagle Link
Application status: Confirm with Eagle Link
Intake availability: Not confirmed

Campus & Location

Cologne (Köln)

Cologne, Nordrhein-Westfalen, Germany

Im Mediapark 4c

Post-Study Work / Immigration Information

Post-study work: Check current immigration rules

Immigration rules change. Confirm current rules with the relevant government authority or with Eagle Link before applying.

Eagle Link does not guarantee visa approval and does not make immigration decisions.

About the Institution

Hochschule Fresenius began life as the “Chemisches Laboratorium Fresenius” (Fresenius Chemical Laboratory) in 1848 and has evolved into a privately owned German university with a long educational history. It is the oldest educational institution of its type in the field of chemistry. It combines teaching, research, and practical experience exactly as envisaged by its founder, Carl Remigius Fresenius. Today Fresenius is more than just an institution that runs classes and hands out diplomas to graduates. They provide students with the conditions they need to grow both academically and personally...

View Hochschule Fresenius

Program information last verified 8 October 2026.

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