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Bachelor of Science - Sport Management - Sports Marketing

University of Bridgeport

Bridgeport campus — Bridgeport, Connecticut, United States

Study Level
Undergraduate · 4-Year Bachelor's Degree
Duration
To be confirmed
Study Mode
To be confirmed
Next Intake
January 2027
Tuition Fee
USD 32,860
Application Fee
None listed
Scholarships Available
None listed
Post-Study Work Information
Optional Practical Training (OPT): Verify before applying
Application Status
Open — confirm with Eagle Link (Not confirmed)

Program information is subject to institution confirmation. Fees, deadlines, intakes and entry requirements may change.

Overview

Get your game on at UB with a bachelor’s degree in Sports Management with a Sports Marketing Concentration. Turn your love for sports into a creative, entertaining, and fulfilling career. Earning a degree in Sports Management: Sports Marketing Concentration will give you the opportunity to be part of a unique learning community that focuses on marketing, business, and data analytics. Sports marketing is a division of marketing that concentrates on the promotion of sports events and teams. Additionally, sports marketing can include the promotion of products and services through sporting events and sports teams. A career in sports marketing will offer you an array of career outcomes as well as satisfactory earning potential. Become a key player in the sports marketing industry We offer a unique interdisciplinary learning experience that will enable you to become familiar with every aspect of sports marketing. Our sports marketing program encourages project-based learning that includes classroom instruction on how to generate revenue, promote sales, and advertise companies and teams. You will develop leadership skills that will prepare you to lead organizations, people, and yourself in a competitive and fast paced work environment. Prepare for an exciting career Earning your degree in sports marketing will open doors to employment with an array of companies in Connecticut and across the country. As a sports marketer, you will build brand awareness, reach new customers, increase brand loyalty and sales. At UB, you will take 18 core business courses. These courses will cover developmental business skills such as principles of finance, business analytics, business communication, operations management, and principals of accounting. While you’ll be specializing in sports marketing, having the core business background in addition to your sports marketing knowledge, will help you stand out in your future job search.
Faculty / school
—
Field of study
—
Credential
4-Year Bachelor's Degree
Relationship
Available Through Eagle Link

Entry Requirements

Entry requirements will be confirmed by the institution or authorized partner before application.

English-language requirements

English-language requirements will be confirmed by the institution or authorized partner before application.

Fees & Costs

Tuition fee
USD 32,860
Application fee
None listed
Deposit required
Not listed
Estimated other compulsory fees
Not listed — confirm with Eagle Link.

Institution fees are paid according to the institution's instructions. Any Eagle Link service fee is shown on an Eagle Link invoice before payment. See our Payments Policy.

Scholarships

No scholarship is currently listed for this program. Explore scholarships and funding.

Scholarships are competitive and may change, close or be withdrawn. Eagle Link does not guarantee that any student will receive a scholarship.

Intakes & Deadlines

Upcoming intakes
January 2027, January 2028, January 2029
Application deadline
Confirm with Eagle Link
Application status
Confirm with Eagle Link
Intake availability
Not confirmed

Campus & Location

Bridgeport campus

Bridgeport, Connecticut, United States

126 Park Avenue

Bridgeport campus campus, photo 1 Bridgeport campus campus, photo 2 Bridgeport campus campus, photo 3 Bridgeport campus campus, photo 4 Bridgeport campus campus, photo 5

Post-Study Work / Immigration Information

Please confirm current eligibility with Eagle Link before applying.

Optional Practical Training (OPT)
Verify before applying

OPT and STEM OPT eligibility depend on maintaining F-1 status and on the program. A program counts as STEM only when its CIP code is on the official STEM list — not because its name sounds technical.

Official source

Eagle Link does not guarantee visa approval and does not make immigration decisions.

About the Institution

With a vibrant, globally diverse campus, the University of Bridgeport welcomes students from over 80 countries to take advantage of its uniquely career-oriented degree programs. The University promotes academic excellence, personal responsibility, and commitment to service. Distinctive curricula in an international, culturally diverse supportive learning environment prepare graduates for life and leadership in an increasingly interconnected world. Campus Life: University of Bridgeport's 56-acre main campus is situated on a gorgeous stretch of Long Island Sound in Bridgeport, Conn., provides an...

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Program information last verified 8 October 2026.